Dashboard Overview
Cross-campus competitor, persona, pain point, and USP insights
Campuses
4
Competitors
16
Pain Points
67
USPs
26
Result — Coverage by Campus
Check NowParent Persona Mix
| Campus | Tuition Low | Tuition High | Dominant Persona |
|---|---|---|---|
| Nanning | ¥160,000 | ¥326,700 | Type 2: SME & First-Generation Venture Entrepreneurs |
| Chongqing | ¥90,000 | ¥311,000 | Type 2: SME & First-Generation Venture Entrepreneurs |
| Hengqin | ¥93,000 | ¥265,000 | Type 2: SME & First-Generation Venture Entrepreneurs |
| Haikou | ¥41,600 | ¥260,000 | Type 2: SME & First-Generation Venture Entrepreneurs |
70%
Type 2
- Type 1 — Large-Scale Business Owners / Multi-Generational Wealth20%
- Type 2 — SME & First-Generation Venture Entrepreneurs70%
- Type 3 — Elite Professionals8%
- Type 4 — Upper-Middle-Income Families / Elite White-Collar2%
Top segment in Nanning: Type 2 (70%)
Market tuition band: ¥41,600 – ¥326,700